Campaign tackles wildfire risks


May 17, 2023

Provided photo

Keep Oregon Green launched a new wildfire prevention campaign and released five new public service announcements as part of "Put Your Smokey Hat On" during Wildfire Awareness Month.

The ads, which feature Emmy-award winning actor and Oregon native Ty Burrell, encourage Oregonians and tourists to keep wildfire safety in mind while enjoying the outdoors.

Smokey's hat is the driving force behind the campaign. New campaign artwork, PSAs, and additional wildfire safety tips can be found at or its various social media platforms.

Each year, more than 70% of Oregon's wildfires...

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